Drop The Act

Client: Incolink

The behaviour:

Construction workers are over 50% more likely to take their own lives than people from other industries due to a multitude of factors including workload stresses, being worn out after years of physical toil on the job, financial pressures, substance abuse, relationship breakdowns, and more. In this ‘tough guy’ working environment, they fear sharing their feelings with fellow workers.

The change:

We helped inspire workers suffering with these overwhelming thoughts to ‘drop the act’ and showed fellow workers how simple it is to help by having a chat, guiding them to the support services and potentially save a life.

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More work that's inspired change.

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Elder Abuse

Elder Abuse

Client: Respect Victoria
We inspired 1 in 2 people in Victoria to challenge themselves and others to call out family violence and violence against women.
Battery Cages

Battery Cages

Client: RSPCA
We inspired over 20,000 Australians to take action by pledging to ban battery cages for good. In doing so, we successfully influenced Australia’s Animal Welfare Standards and Guidelines for Poultry to outline a phase out date of 2036.
Incolink

Incolink

Client: Incolink
We helped inspire workers suffering with these overwhelming thoughts to ‘drop the act’
Illicit Drugs

Illicit Drugs

Client: Crime Stoppers
We inspired individuals trapped in the drug trade to free themselves by reporting anonymously with Crime Stoppers.