Illicit Firearms

Client: Crime Stoppers Australia

The behaviour:

There is an overwhelming number of unregistered firearms circulating in the community which is not only illegal but tremendously dangerous for the community.

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The change:

In the first year of the campaign, we inspired the surrender of over 17,000 unwanted and unregistered firearms.

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More work that's inspired change.

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Show of strength

Show of strength

Client: Industry Super Australia

We inspired a movement that reshaped the financial landscape of Australia and secured the retirement of over 6 million Australians.
Battery Cages

Battery Cages

Client: RSPCA
We inspired over 20,000 Australians to take action by pledging to ban battery cages for good. In doing so, we successfully influenced Australia’s Animal Welfare Standards and Guidelines for Poultry to outline a phase out date of 2036.
Love food, hate waste, love a list

Love food, hate waste, love a list

Client: Sustainability Victoria
We inspired households across Victoria to think about their weekly meals, and to reduce their food waste.
Laugh without leaking

Laugh without leaking

Client: Continence Foundation Australia

We inspired people to think differently about incontinence and helped thousands feel the benefit of pelvic floor exercises.