Make the most of yours

Client: AustralianSuper

The behaviour:

Engagement with superannuation is low in everyday life for many Australians, due to a lack of perceived relevance and importance.

That first job momentPlay Video
paperworkPlay Video
Play Video

The change:

We shared the moments in life where super plays it’s part in a real, emotive and relatable way to give people the encouragement to make the most of what’s theirs.

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More work that's inspired change.

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Illicit Firearms

Illicit Firearms

Client: Crime Stoppers
In the first year of the campaign, we inspired the surrender of over 17,000 unwanted and unregistered firearms.
Sore tooth

Sore tooth

Client: Australian Dental Association
We inspired Victorians to consider their dental health and find their local ADAVB dentist.
Make the most of yours

Make the most of yours

Client: AustralianSuper
We inspired Australians to trust and prefer AustralianSuper more than any other super fund. Most importantly, we inspired them to do small, good actions that lead to a better retirement.
Live Up

Live Up

Client: Live up
The Shannon Company was engaged to help raise brand awareness and start a national conversation about healthy ageing.