Be A Force For Good

Victoria Police

We encouraged a new wave of applicants who didn’t have a police career on their radar to enquire.

The behaviour:

With an ambitious target to meet for new recruits, Victoria Police advised that the ‘low hanging fruit’ of applicants had been exhausted.

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The change:

We inspired a new pool of people to enquire about a career with Victoria Police by making them aware that the skills and values they apply in their civilian life are the sorts of skills required for Police.

What behaviour do you want to change?

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More work that's inspired change.

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Show of strength

Show of strength

Client: Industry Super Australia

We inspired a movement that reshaped the financial landscape of Australia and secured the retirement of over 6 million Australians.
Elder Abuse

Elder Abuse

Client: Respect Victoria
We inspired 1 in 2 people in Victoria to challenge themselves and others to call out family violence and violence against women.
The hands that bind

The hands that bind

Client: Respect Victoria

We inspired people to share their story of compassion and support with explaining what healthy relationships look like.
Love food, hate waste, love a list

Love food, hate waste, love a list

Client: Sustainability Victoria
We inspired households across Victoria to think about their weekly meals, and to reduce their food waste.